Green Care Home
CMS driven website for boutique residential care home
The Green Care Home needed a new website that helps promote their progressive care home, so I was happy to help.
Their previous website had generic copy and stock images, so an early decision was to replace the existing stock photos with real photography. I took the time to sketch out the shots (pdf, 2MB) we needed. This helped to communicate with the client, and provided clear direction for the photographer, the excellent Trish Boulton. Tricia did an amazing job of capturing the light on a gloomy day in mid-January, and worked sensitively among the elderly residents of the care home.
I then cleaned up the branding and developed a simple content strategy. I helped rewrite the copy before building the CMS with ExpressionEngine. I created html prototypes early on to communicate how the site would work for real across different devices.